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- 8/8/2025 -
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The Hershey Company (HSY) Technical Analysis

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Summary:
Weekly :Broken trend support lineOversold sectorPrice is near the Fibonacci 61.8% retracement level
Daily :Daily  MACD line has moved below its signal lineThe price has fallen below the Parabolic SAR
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It was the negative week for the The Hershey Company (HSY). During the week, the HSY dropped -4.74 points, or -2.51%, and closed at 184.27 on Friday, August 8, 2025. Weekly volume was -21% below average.

HSY is a member of Consumer Staples Sector. Consumer Staples is the most oversold sector. Sector/industry rotation is considered a proven strategy to beat the market. Use the following links to find overbought/oversold technical indicators by Sector or by Industry.

Long-term trend: [See HSY long-term trend chart]
A long-term downtrend had started on May 14, 2024 at 211.92 and reached 140.10 on February 5, 2025. HSY lost 71.82 points, or 33.89%, in 38 weeks. Price is near the Fibonacci 61.8% retracement level. The Fibonacci retracement level is considered a support/resistance level.

Medium-term trend: [See HSY medium-term trend chart]
A medium-term uptrend had started on July 10, 2025 at 160.07 and reached 199.00 on July 30, 2025. HSY gained -38.93 points, or -24.32%, in 2 weeks. The chart has formed a Symmetric Triangle chart pattern. The uptrend support line (195.32) is broken. A broken support is considered to be a long-term bearish signal. Use the following links to access Trend Support/Resistance Help, or use the Technical Stock Screener to see the list of stocks with broken trend support in a medium-term trend.

Weekly Technical Indicators: [See HSY weekly technical indicators chart]
Weekly technical indicators are neutral.

The weekly MACD line is above its signal line since May 30, 2025. This is an indication that the medium-term trend is up. The distance between MACD and the signal line is near its high and getting bigger. It indicates that the current medium-term uptrend is strong. Use the following link to access a MACD help.

Short-term trend: [See HSY short-term trend chart]
A short-term downtrend had started on August 5, 2025 at 192.67 and reached 183.44 on August 8, 2025. HSY lost 9.23 points, or 4.79%, in 3 days. The price is now at the 8.99% retracement level.

Daily Technical Indicators: [See HSY daily technical indicators chart]
Daily technical indicators are neutral.

During the last week, daily MACD line has moved below its signal line. Such crossover is considered a bearish signal.

During the last week, the price has fallen below the Parabolic SAR (stop and reversal). A Parabolic SAR above the price is a bearish signal, and it indicates that momentum is likely to remain in the downward direction. A Parabolic SAR is used as a trailing stop loss for long or short positions. It works best during strong trending periods. Use the following links to access Parabolic SAR Help, or use the Technical Stock Screener to see the list of stocks with the Parabolic SAR close to the price level.

Daily Oscillators
Description Value Status Divergence Chart
Relative Strength Index (RSI) 62.40
Williams' Percentage Range (W%R) 31.70
Lane's Stochastic (%D-Slow) 33.81
Greed/Fear Indicator (GFI) 54.84
Moving Average Converg./Diverg. (MACD) 4.88
Weekly Oscillators
Description Value Status Divergence Chart
Relative Strength Index (RSI) 61.15
Williams' Percentage Range (W%R) 24.40
Lane's Stochastic (%D-Slow) 74.26
Greed/Fear Indicator (GFI) 69.09
Moving Average Converg./Diverg. (MACD) -0.86
Trading Signals
Description Value Chart
Upper Bollinger Band 199.92
Parabolic System 197.72
Weekly Trendline Support 195.32
Weekly Stochastic Crossing 190.19
Daily Stochastic Crossing 188.05
Weekly Trendline Resistance 187.93
Price 184.27
20 Day Moving Average 181.09
50 Day Moving Average 173.17
Lower Bollinger Band 164.38
Sector and Industry
Description Name Rank
Sector Consumer Staples 1
Industry Packaged Foods & Meats 21
Daily Trend
Description Value
Direction Down
Chart Pattern DownTrend
High 192.67
High Date 08/05/2025
Low 183.44
Low Date 08/08/2025
Weekly Trend
Monthly Trend
Description Value
Direction Up
Chart Pattern Symmetric Triangle
Status Broken Support
Resistance 187.93
Support 195.32
Low 160.07
Low Date 07/10/2025
High 199.00
High Date 07/30/2025
Description Value
Direction Up
Chart Pattern Uptrend
Status
Resistance
Support
Low 150.04
Low Date 05/22/2025
High 199.00
High Date 07/30/2025
Quarterly Trend
Yearly Trend
Description Value
Direction Down
Chart Pattern DownTrend
Status
Resistance
Support
High 211.92
High Date 05/14/2024
Low 140.10
Low Date 02/05/2025
Description Value
Direction Down
Chart Pattern DownTrend
Status
Resistance
Support
High 276.88
High Date 05/01/2023
Low 140.10
Low Date 02/05/2025
Warning: TheGreedyTrader.com presents weekly analysis. Technical indicators and trend parameters are calculated for the close of business day indicated on the top right corner of the screen.